Viewing entries tagged
social media marketing

Social Media Mistakes Are Symptoms of Flawed Brand Strategie

Social Media Mistakes Are Symptoms of Flawed Brand Strategie

Tragedy will always be around us, but hopefully brands will stop trying to leverage such tragedies for their own benefit. 

When in doubt, think about this: If you're not going to add value (to your audience), it's best to say absolutely nothing.


CMAD and The Gift of Community Management

CMAD and The Gift of Community Management

On January 28th, 2013, I will join others all over the world to celebrate Community Manager Appreciation Day. My gift to community managers is that on CMAD I will make my book SOCIAL STATE available for *FREE* to anyone who wants to read it. My hope is that the book will help and inspire community managers and aspiring community managers.


Q&A with Radio Shack Social Media Director Cosmin Ghiurau

Q&A with Radio Shack Social Media Director Cosmin Ghiurau

In this Social Nerdia interview, Cosmin Ghiurau shares his thoughts on “real likes,” socially shareable content, and driving enterprise results.


Q&A with Financial Services Social Media Consultant John Proaño

John Proaño is Social Media Consultant for Prudential Financial. In this interview, John shares insights from his experience in the financial services and tech industries, as well as his thoughts on creativity, SoLoMo and the overall customer experience.


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