Cali Lewis is the producer, writer and host of GeekBrief.TV, a video podcast about tech, consumer electronics, and web 2.0. An influential person in the tech community, Cali is also quite down to earth and recently did an awesome job as an organizer of WordCamp Dallas 2009, where I was able to ask her some questions.

In the two videos below, you’ll learn about Cali’s real (but not very googleable) name, her geeky roots, and her transition from self-storage manager to full-time video podcaster.

Cali also told me about having friends not “fans” (with one exception), the exciting future of AR and 4G networks, and the threat that bloggers pose to journalists. Cali is aware that “the internet is not going to wipe out TV, just like TV didn’t wipe out the radio, and the radio didn’t wipe out the newspaper“, but it’s clear that online productions of high quality like GeekBrief.TV are  transforming the way we watch and think of content on the web.

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Jeri Yoshizu is the Sales Promotion Manager for Scion.  I had the opportunity to interview her for the 4th episode of The Social Nerdia Show! and you can listen to it on the BTR player below. I also encourage you to subscribe to the podcast on iTunes.

Recognized in one of  the “Top 40 Under 40 Executives” lists by AdvertisingAge, Jeri does not have the typical marketing or advertising background. Jeri got started on the IT side of things at Toyota, and then stumbled into a position in interactive. The somewhat scary move (at the time) to web-related work changed the course of her life and she now finds herself leading many of Scion’s unique promotion initiatives. The average age of Scion drivers is 39 years old, the youngest in the car industry, and 15 years younger than that of Toyota. This means that Jeri and Scion have the challenge and opportunity to engage with a younger crowd.

Jeri told me about the company’s unique blend of traditional and non-traditional advertising, which allows Scion to experiment and move quickly in innovative ways. One such effort of Scion’s “unbundled approach” is an iPhone utility app for DJs called Scion Radio 17 BPM Meter, which is the first of several apps that Scion expects to release this year.

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