Have you ever wanted to see who is on your web site at any given time? I’m not talking about the number of page views that your web site got this month. I’m talking about now, right now. Well, Woopra might be able to help.

Last night, on The Social Nerdia Show! live podcast’s 27th episode, I had a conversation with John Pozadzides, the CEO of iFusion Labs, the parent company of Woopra, an innovative web analytics application that lets you see who your visitors are and what they are doing, in real-time.

You can listen to the entire conversation with John about blogging, analytics, marketing, social media, and much more, on the Flash player below. You can also subscribe to all our shows on iTunes, stream it from a mobile phone on Stitcher, and listen to it LIVE on Thursday nights on blogtalkradio.

Enter Woopra

Woopra makes me very excited about the future of real-time because real-time is how the web should be. It’s what the web needs to be. I’ve done my share of waiting, refreshing, and reloading, and if 2010 is not the year for the real-time web to explode and break out of the tech bubble and into the mainstream, then I’m going to hang out in real-time in real-life with actual friends under the real-time sky drinking some real-time water. So take note Google. And take note everybody else. Anyone creating online products and services has a bit to learn from the accomplishments of the FriendFeeds, FourSquares, Radian6s, and Woopras of the world.

I first heard about John P. and Woopra at WordCamp Dallas. I must admit that I did not realize what Woopra was at first. The words “live” and “real-time” simply did not sink in. But once installed, I was able to see who was visting socialnerdia.com at that point. I was used to getting some of this info from Google, but Google Analytics always provided it a day too late. Woopra is about the now, and that adds a whole new layer of meaning to how we measure the web. (more…)

Ryan Paugh is the co-founder and community manager of Brazen Careerist, a career management tool for next-generation professionals. Ryan and I had a great conversation on the 26th episode of The Social Nerdia Show! live podcast.

We talked about his transition from the corporate world to entrepreneurship, Generation Y, the job market, and the social way to manage your career. Ryan also gave some great tips for those interested in becoming online community managers.

You can listen to the interview in its entirety on the Flash player below, by subscribing to the podcast on iTunes, and by streaming it live every Thursday night on blogtalkradio.

The current state of the job market is not exactly exciting. With the stock market slowly recovering to 1999 levels and a high unemployment that is truly worthy of a ‘Great Recession,’ there are still some good news. I’m serious. First of all, companies are starting to hire again and everyone is a bit more optimistic about the future. Second,  people are becoming much more willing to connect online and recommend others for positions.

And that’s why Brazen Careerist is a site you need to check out, especially if you’re young. While Monster and CareerBuilder are good to browse for countless of too-good-to-be-true and questionable positions, and LinkedIn is the place to share your resume with an established network, Brazen Careerist “helps you build your network,” as Ryan told me. He also pointed out that “young professionals don’t have a lot of experience and connections, and they need a place to build those connections online.”

Getting a job has a lot to do with who you know. Social networks can definitely help. From connecting with old high school friends to getting to know your current friends even better, social networks are becoming an extension of who we are and a map of who we know. As we learn to collaborate better with others online, a collaborative approach to career management makes sense. Ryan said it quite well: ”Collaboration for your career management is something new. Traditionally, it was something very competitive, but it’s not the best way to do it. At Brazen Careerist we encourage people to have that idea sharing mentality, it’s a Web 2.0 mentality. We’re sharing instead of hoarding information for ourselves.” (more…)

Louis Pagan is a content producer and co-founder of Latinos in Social Media. As one of the first latino voices in the blogosphere with his blog Latino Pundit, Louis has now rebranded himself as an entrepreneur.

While he still blogs, Louis also owns a company called Lat3G Media and he has helped launched projects like the LATISM Heritage Tour. Being a Latin American guy myself, it was very fun to talk with Louis about the bond that unites all latinos and hispanics, as well as topics such as old and new media, and the “social” part of social media in the 25th episode of “The Social Nerdia Show!”

You can listen to the interview in its entirety on the Flash player below, and we would highly appreciate it if you check out our other shows by subscribing to the podcast on iTunes, and streaming it live every Thursday night on blogtalkradio!

Louis and I started the show talking about the fact that October 15th is the last day of Hispanic Heritage month, a tradition that has been around for many decades. Not many know this but Hispanic Heritage month starts on Septemeber 15th because it is the day of independence of many Central American countries, like my very own Guatemala. “It’s like a virtual month, right between the calendars,” Louis said as we spoke about the 4 weeks that have been designated to celebrate our heritage. “I don’t know if it’s the food, the culture, the way we look, the music, the way we dress, speak, we have a common bond and we connect on all different levels, it’s a celebration,” Louis expressed. (more…)

Bob Knorpp is the host of The BeanCast, a weekly round table podcast that gathers advertising and marketing thought leaders (aka actual ad experts) to discuss industry issues and current events. After many years in the ad industry, he started The Cool Beans Group, a marketing consultancy that provides B2B and B2C expertise in branding, strategic thinking, social media, and more. I had a great time talking to Bob on The Social Nerdia Show! and you can about our conversation, including 7 social media insights, below.

You can listen to the show in its unedited greatness using the BlogTalkRadio player, subscribing to the podcast on iTunes and/or streaming it on your mobile phone using Stitcher.

Podcasts are now everywhere and there is one for everything. Bob explained that “the competition (in podcasting) is really steep and there are so many choices… the chances of getting noticed are minuscule.” And yet, The BeanCast has made quite an impression on a lot of people in the ad industry. The show’s forward-looking slogan “The Best Marketing Podcast Anywhere,” is becoming a reality with every weekly show. With only a year and a half of being on the online airwaves, the show has gone from a water cooler experiment to an influential conversation that is a must-listen for anyone even remotely interested in marketing. As Bob told me, “you don’t need to build a huge audience to have impact, you just need to reach the right people.”

Reaching the right people is not enough though. To truly create an impact on a growing audience, Bob makes sure that The BeanCast is entertaining. “As much as I try to present a forum for smart people to present their ideas, my primary objective is to have an entertaining program.. that stimulates conversations.” The payoff of the show is a combination of information, entertainment and relevancy. And that’s probably why The BeanCast is one of my favorite podcasts: it showcases the thought-provoking views of experienced people in the ad industry, without being boring. (more…)

Carri Bugbee is the principal and founder of Big Deal PR. An entrepreneur, seasoned writer and project manager with experience at great agencies like Wieden + Kennedy, Carri is also the person behind @PeggyOlson on Twitter. Not only has she managed to keep the unofficial Twitter account for a fictional character from the popular AMC show Mad Men, but she has done it so well that it won her a Shorty Award.

I was able to do a live “Twinterview” with Carri (done fully via Twitter, tracked by the hashtag #Peggy). Thanks to everyone that followed it live!

The unedited transcript is below: 

CarriBugbee @socialnerdia It’s raining in Portland, so it’s a good time to be warmed by the glow of my computer monitor for a #twinterview. ;-)

socialnerdia @CarriBugbee I must admit I often confuse your name with @PeggyOlson and vice versa. What’s it like to be linked to this character?

CarriBugbee @socialnerdia Been a wild ride. @PeggyOlson is a great character on #MadMen. I think 2nd only to Don. Tweeting 4 her is fun & challenging.

socialnerdia @CarriBugbee I’d say #peggy is my 2nd favorite too. How has your professional life changed since u started tweeting / thinking like Peggy?

CarriBugbee @socialnerdia I was joking in early ’08 about working on my social media MBA. Being a #MadMen Tweeter was like working on a thesis.

CarriBugbee @socialnerdia Building & managing thousands of followers 4 @PeggyOlson on top of mnging many other Twitter accts was great experience

(more…)

Everyone’s been talking about oneforty, a Twitter marketplace of sorts that was announced by Laura Fitton (“Twitter for Dummies” author) earlier today, and the buzz is well deserved. After a quick beta sign-up, a couple of emails and a long list of Terms of Service, the oneforty lets you into what may be the first decent Twitter app collection (or “outfitter“) out there.

oneforty is currently tracking about 1350 apps/services/shorteners/clients (and growing) with detailed info about each one, including press mentions, related tweets, and sometimes even screenshots. It even gives the ability to donate to the developers.

The site’s best feature is the easy-to-use reviewing system (1-5 star rating), which I’m assuming is what drives the “most popular” list that includes well-known services like Bit.ly, Tweetie and TwitPic. No surprises in the popularity list (same goes for the “essential”/recommended apps), but the idea of finding new services  is what will motivate users to check out a Twitter marketplace.

Here are 10 apps that I didn’t know about until I checked out oneforty:

TwitBlock (for Spam Blocking) helps you analyze a specific account to see if it is a “bot or not.” It also lets you find out if your followers are displaying signs of “spamminess.” This is useful since we all know that spammers are alive and well on Twitter. The coolest thing though is to try to see if any of your real friends are part-time spammers. My only problem with TwitBlock is that it is slow (too slow) and doesn’t let you easily block.

Who Should I Follow? (for finding new people) helps you identify people you might be interested in following. I was skeptic about this one, but the resuts were pretty good and seemed to combine people that had similar interests, followed the same people or lived nearby. Still, I’m not so sure the site deserves to have “should” as part of its name and it doesn’t help much with the following since I wasn’t able to do that without having to go to Twitter.

TwtPoll (for surveying) helps you create polls, along with a temporary short url like this one: http://twtpoll.com/3zvbti . The site lets you select different kinds of questions and determine vote allowances, and lets respondents retweet, comment and share elsewhere. (more…)

Carol Phillips is a Notre Dame Marketing professor, Millennial marketing expert, and Founder/President of the consulting firm Brand Amplitude. I had the opportunity to chat with her on “The Social Nerdia Show!” yesterday. You can stream the show in its entirety below, stream it on blogtalkradio, and subscribe to the iTunes podcast.

Carol started teaching Notre Dame sophomores in 2003 and she quickly realized that this generation, often called Gen Y, was “very different“. While she expected Millenials to be very marketing savvy, she realized that they did not know that much about marketing and that inspired an article she wrote for AdAge in 2007. It was that article about what college students don’t know about marketing that introduced me to Carol’s work and writings.

Her blog describes Millenials as the group that outnumbers Baby Boomers and is determined to change the world. The idea of “changing the world” resonates with me so I asked Carol to elaborate on this. “Globally, when they do studies of Millenials, of what’s most characteristic about them, the thing that comes back is the Obama optimism, a passion to want to make a difference.” (more…)